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Vrbo Owner Profile: Make Xplorie Activities Integral to Your Brand

Ensure travelers connect the added value of Xplorie directly to your brand by updating your Owner profile.

We recommend incorporating Xplorie activities, compliantly and effectively, in three distinct ways on Vrbo:

  • Your Owner profile
  • Your property listings (including image carousels)
  • Your guest communication flows

This article focuses on the first recommendation – adding activities to your Owner profile. Be sure to review the companion articles covering listings and guest messaging for a complete, consistent approach.

Why Add Activities to Your Owner Profile?

Your brand is more than the properties you manage – it reflects the care you give to each guest’s experience as a whole. As travelers increasingly prioritize experiences alongside accommodations, your Owner profile offers a place to communicate that perspective. Highlighting Xplorie helps connect activities directly to your brand, signaling that you understand what travelers want – and that you intentionally provide added value as part of your stays.

Our Recommended Copy

Add this copy at the end of your existing Owner description:

“As part of our commitment to enhancing value, our guests enjoy complimentary access to free local activities and curated experiences. Look for listings offering activity perks."

 

TIP: How does your brand talk about Xplorie experiences?

It’s important to speak in a voice that feels like your brand and to use language your guests naturally understand. For example, you might use:

  • Free activities
  • Complimentary activities
  • Included activities

How to Add the Recommended Copy to Your Owner Profile

  1. Sign in to your Vrbo Owner account.
  2. Open Owner / Profile settings. 
    Vrbo Owner Profile Step 2
  3. Locate the Owner Bio or Property Manager description section.
    VRBO Owner Profile Step 3
  4. Paste the recommended copy at the end of your existing description.
  5. Click Update to save your changes.

 

Troubleshooting

  • If you don’t see Switch to hosting, you may already be in hosting mode.
  • If you manage multiple accounts, confirm you’re logged into the correct company profile.
  • If the text doesn’t save, confirm you’re editing the Host profile (not an individual listing).
Airbnb’s interface may vary slightly by device, browser, or account type. These instructional screenshots can be used as a general guide, even if your screen doesn't match exactly.

Do you also host on Airbnb?

Be sure to review our Airbnb-specific articles to apply Xplorie consistently across platforms.